Podcast #47

“Company Aquisition”

Featuring Michael Gerber

Intro: Welcome to Profiles In Prosperity, the leading podcast for residential service contractors sponsored by Service Roundtable and hosted by David Heimer.

David Heimer: This is David Heimer, welcome to Profiles In Prosperity. I’m really excited. Today, I get to speak with Michael Gerber. Years ago, before we even started Service Roundtable, we read the E-Myth by Michael Gerber. We took it to heart. It didn’t just apply to us, it applied to all the members of the Service Roundtable too. Years later, it still applies. It’s one of the three books we think every residential service contractor should read. And I’m not the only one who thinks he’s amazing, Inc Magazine calls him the world’s number one, small business guru. The entrepreneurial and small business thought leader, who’s impacted the lives of millions of small business owners and hundreds of thousands of companies worldwide for over 40 years. He is the author of the New York Times mega bestsellers for two consecutive decades. The E-Myth revisited nine other worldwide best-selling E-Myth books concerning small business, entrepreneurship, leadership and management.

Additionally, he’s written 19 industry-specific E-Myth vertical books, co-authored by industry experts. I’m proud to say that Service Nation Alliance member Ken Goodrich is the co-author of the HVAC vertical book. And then I’ve got one other exciting announcement. Michael Gerber will be our keynote speaker at Service World Expo in October in Las Vegas. A chance to listen to Michael Gerber in person, that’s something you don’t want to miss. Also, there will be a book signing. So Michael Gerber, welcome to Profiles In Prosperity.

Michael Gerber: Well, thanks, David. And I’m really looking forward to it.

David Heimer: That’s going to be a great event. Michael. There are lots of topics we could talk about today, but in the limited time that we have, I wanted to ask you one main question. You’ve worked with so many small businesses. Your perspective is invaluable. What in your estimation are the three top things residential service contractors should focus on that they’re probably not focusing on.