Fixed Rate and Guaranteed HVAC

Maryland, USA

2017

Alliance Member w/ Premier Coaching

From $700K to $7 Million: How Roy White Built Mission 777 on Community, Systems, and a Relentless Focus on People

Roy White didn’t set out to build a $7 million company. He set out to build one he wanted to work at. Turns out these goals aren’t in conflict. Here’s how he did it.

Identifying the problem

The Challenge: Growing Without Losing the Plot

Most contractors focus on the growth problem. Roy focused on a harder one.

As the team grew beyond 30 people, he found himself thinking less about revenue targets and more about his employees’ day-to-day experience. He wanted a shop where people stayed not because they had no other options, but because they genuinely enjoyed showing up.

The problem

Managing personalities, absences, and turnover
Maintaining culture during growth
Raising the bar year after year as an employer
Ensuring the team experience stayed strong as revenue climbed

Crafting the solution

That’s when Service Nation by EverPro became a force multiplier.

“Service Nation is like an entrepreneur support group,” Roy explained.
“The amount of wisdom and experience within the organization and the community is just absolutely incredible.”

• Implemented proven operational and leadership systems
• Improved coaching and accountability across his team
• Built a culture centered on growth, feedback, and care
• Focused on execution instead of trial-and-error

Revenue Growth

0 x

Best Places to Work Awards

0 Wins

The winning outcome

With the support of Service Nation by EverPro

Scaled revenue from $700K to $7M in seven years
Earned Service Nation Contractor of the Year honors
Built a team repeatedly recognized as a Best Place to Work (5 out of 6 years)
Created a business that prioritizes employee happiness and customer experience

“If our internal team is happy,” Roy said, “they’ll do a great job taking care of our clients.”